John Good Limited has recently returned from exhibiting at AMDIS (the Association of Marketing and Development in Independent Schools).
Three John Good representatives made the trip up to the Belfry Hotel, just outside Birmingham, for the full two day conference. Most attendees were part of the marketing or development teams at the various schools, with about 180 people attending in total.
Our role at this year's conference was to showcase our design, printed, digital and advertising offering, and promote our brand name.
This year, our second ever attending the conference, we found to be wholly contructive, and we were delighted to meet all the school marketers and the other exihibtors. Whilst a few attendees knew us through our print and advertising services, this year it was our digital offering that provoked the most interest, despite being a complete unknown to most attendees. This will only further incentivise us to push this new and exciting area of our business forward.
We would like to thank everyone who attended, and particularly those who gave up their spare time to engage with us.
The conference also gave us the opportunity to launch our brand new brochure, complete with new branding and slogon, and entirely designed and produced in-house. The brochure itself is produced from various printed stocks showing the range of our print repertoire. We are extremely pleased with the result and feel that it showcases brilliantly what we are capable of, whether it be our design, print, advertising or digital offering.